Westport, CT – April 13, 2023 – Global provider of the highest quality American-Made locks and hardware solutions, Accurate Lock & Hardware has chosen Crossbow Group to develop and manage its digital marketing and brand development programs for new and existing lines of business.  Crossbow will be building paid search and social programs as well as complementary marketing and communications initiatives in specific markets for selected AL&H brands.   

“After a review process, we decided that while we needed to strengthen our performance in digital marketing our long-term marketing strategy requires a full-service integrated marketing agency.  We have confidence that Crossbow Group will not only improve our digital marketing program but guide us through traditional marketing opportunities,” said Tarra Del Chiaro, AL&H’s Director of Marketing. 

“We deeply admire the company Ron Salvatore founded in Connecticut over 50 years ago. Led by his sons Reed and Rodd, the company has developed a reputation for quality, innovation, and unrivaled service,” said Jay Bower, Crossbow Group president.  “We’re very pleased to be partnering with this team to build awareness and consideration of new product lines in high-growth markets like healthcare.” 

About Accurate Lock & Hardware 

For half a century Accurate Lock & Hardware has been dedicated to providing the finest American locks & hardware solutions.  The company fuses old-world craftsmanship with modern technology to create architectural hardware products of uncompromising quality. AL&H’s team of experts has created an extensive range of products for the entire door including custom solutions for high-end residences, commercial buildings, institutional facilities, and important landmarks such as the White House, Ellis Island, and state capitols. Since 1972, AL&H has operated under one guiding principle: if you can dream it, we can make it. From concept to manufacturing, all Accurate products are proudly made entirely in the USA. 

For more information about the company, go to www.accuratelockandhardware.com  or contact Tarra Del Chiaro (203) 348-8865 or  

tarra@accuratelockandhardware.com.   

About Crossbow Group 

Crossbow Group is an award-winning integrated marketing agency, seamlessly combining digital, branding, and direct response best practices.  We partner with you to deliver performance-based strategic insight, data, technology, and creativity that facilitate measurably better customer and prospect experiences and outcomes for organizations in the healthcare, insurance, financial services, technology, education, and other high-growth vertical markets. The firm’s client list includes Intuit, CIGNA, Bloomberg, Mount Sinai, Clean Harbors, Google, and other leading brands.   

For more information about the company, go to www.crossbowgroup.com or contact Jay Bower at (203) 222-2244 or jbower@crossbowgroup.com.